Communications Consulting

Dan Lewis

15+ years building communications platforms and audiences for Visa, Warner Bros. Discovery, and Sesame Workshop. I help organizations modernize how they communicate — and lead through AI.

Dan Lewis
Experience at Visa Warner Bros. Discovery Sesame Workshop

Six areas where I work

Engagements range from focused advisory work to embedded strategy — shaped around what your team actually needs.

Email & Newsletter Strategy

Build or scale owned media that grows real audiences — platform selection, content architecture, and editorial cadence included.

Communications Platform Strategy

Plan, launch, and drive adoption for internal and external platforms. I've done it at enterprise scale — and I know exactly where these projects fail.

Corporate Narrative Development

Craft the story your organization tells — to employees, the market, and the press.

Social Media Strategy

Audience growth, not vanity metrics. Channel strategy, content programming, and executive social presence tied to real outcomes.

AI Adoption for Communications

Practical AI integration — the specific workflows and use cases that actually make comms work easier and more impactful.

Executive & Leadership Communications

Strategic counsel to help executives communicate with clarity, internally and externally. I've built CEO-ready messaging systems from scratch.

I don't just advise on AI. I build with it — and I teach your team to do the same.

Custom-Built AI Tools & Workflows

I build AI-powered tools and automations tailored to how your communications team actually works. If existing software doesn't solve the problem, I'll build something that does.

  • Content pipelines and briefing generators
  • Approval and routing automations
  • Internal knowledge and search tools
  • AI-assisted drafting and editorial workflows

Vibe Coding Coaching for Your Team

No engineering background required. I coach communications professionals to use AI as a coding partner — describing a problem in plain language and letting AI build the solution. Teams walk away creating tools and automations that would have required a developer a year ago.

  • Hands-on workshops for communications teams
  • Build your first tool in a single session
  • Ongoing coaching as your team's capabilities grow
  • From idea to working tool — no dev team required

I've led this work. Now I help others do it better.

I've spent 15+ years inside communications teams at some of the world's most recognizable brands — building platforms, growing audiences, and leading organizations through change.

At Visa, I owned enterprise digital channel strategy across intranet, social platforms, newsletters, and digital signage — and led AI adoption for communications before it was on most teams' roadmaps. At Warner Bros. Discovery, I directed multi-channel digital strategy for the corporate brand through one of the most complex media mergers in history. At Sesame Workshop, I built a social media program from nothing to 25M+ followers and rebooted a dormant email program to 150,000+ subscribers in 18 months.

I'm also a practitioner. I founded The Comms Stack, a newsletter helping communications professionals become AI-first practitioners — 1,000+ subscribers in two months. I created Now I Know, a Webby Award–winning daily newsletter with 50,000+ subscribers and a 50%+ open rate. I've written three books and been published in The New York Times, Sports Illustrated, and Smithsonian.

  • Senior Director, Internal Digital Platforms — Visa
  • Senior Director, Digital & Corporate Communications — Warner Bros. Discovery
  • Senior Director, Digital Marketing — Sesame Workshop
  • Founder, The Comms Stack & Now I Know
  • Author (Simon & Schuster); Webby Award winner
  • J.D., Benjamin N. Cardozo School of Law, cum laude
15+
Years in communications strategy & digital channels
25M+
Social followers built for Sesame Workshop from scratch
90%
Monthly employee adoption of Viva Engage at Visa — 55% above industry benchmark
50K+
Subscribers on Now I Know, with 50%+ open rate
"Communications is having a strategy moment. The tools changed, the expectations changed, and the teams that will lead are the ones that treat it like an operating system — not just a function."

Let's talk about what you're building

You don't need a deck. Just tell me what's not working.